Monday, September 14, 2015

Robert Redford's Sundance Opens New Store in Edina, Minnesota

Robert Redford's Sundance Opens New Store in Edina, Minnesota
Premier lifestyle retailer opens newest retail location at Galleria Edina in Edina, MN

SALT LAKE CITY, Sept. 14, 2015 /PRNewswire/ -- Sundance, a premier lifestyle retailer of women's and men's apparel and footwear, jewelry, accessories, art and home decor, is excited to announce the opening of its newest store in Edina, MN. The store, located at Galleria Edina, will host the Grand Opening celebration on Thursday, September 17th 2015.

The opening of the Edina Sundance Store will mark the company's first of two new retail locations east of the Rocky Mountains in 2015, growing from its western roots. CEO Matey Erdos comments, "We are excited to launch our next phase of retail expansion with the opening of Galleria Edina. With our growing and geographically diverse customer base, we could not be more pleased to be presenting our newest retail experience in the mid-west. We have a loyal following in the Minneapolis area who demonstrate a great affinity towards the Sundance brand. We are confident our new store in Galleria Edina will be a great success."

The store design is artisan inspired, using reclaimed wood and artisan materials to promote the brand's heritage. Erdos adds, "The Sundance vision embraces the spirit of creativity and fosters new discovery. Our Edina store will aesthetically further that vision in an original and captivating way."  One-of-a-kind pieces and items exclusive to Sundance will be the cornerstone of the product offering.

With its historical commitment to the artisan community, Sundance is donating a portion of the proceeds from the Grand Opening weekend to Urban Arts Academy, a Minnesota-based organization furthering youth art education. "It's critical to provide support for local arts and artisans. We look forward to following the growth of the young artists in this community and to celebrate their inspiring creations of tomorrow," says Erdos.

The company plans to continue its retail growth over the next several years with additional stores targeted across various locations nationwide.

About Sundance Catalog Company
Famed actor, director, and visionary of independent filmmaking, Robert Redford founded Sundance Catalog in 1989 to promote the works of artists and craftspeople from across the country and around the world. From a small operation run out of the attic of the old Sundance Village firehouse, Sundance Catalog has grown to become one of America's preeminent lifestyle retailers. Offering a thoughtfully curated mix of unique, premium-quality women's and men's apparel and footwear, jewelry, accessories, art and home decor, Sundance Catalog elevates the traditions of authentic American heritage into a classic and creative style.

Sundance headquarters are located in Salt Lake City, UT. In addition to Galleria Edina, the company's unique product selection is available through its catalog, three other retail stores, Corte Madera, CA, Park Meadows, CO, Edina, MN, and an outlet store in Salt Lake City, UT, and website

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SOURCE Sundance Catalog

CONTACT: Jessica Bassin Fehn, Sundance Holdings, LLC, 3865 West 2400 South, SLC, UT 84120,

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