Thursday, July 23, 2015

The Solutions To the Skin Conditions Affecting the Lives of Women


New Survey Reveals Women's Reality of Living with a Skin Condition

LONDON, July 23, 2015 /PRNewswire/ --

A survey of 2000 women, commissioned by SEQuadermaTM, a new active dermatology range from Pro Bono Bio plc, highlighted the importance women place on their appearance and the impact this has on their lives[1].

The survey targeted women with and without skin conditions and found that two thirds of women (66 per cent) with skin conditions reported that they experienced prejudice or abuse because of their appearance.
Just over a quarter of those surveyed felt that their general appearance and the condition of their skin could have a negative impact on them fitting in with society - this was the opinion of women with or without a skin condition. However, women living with skin conditions also felt that their appearance could impact on their ability to enjoy life and getting a job/promotion: around 40 per cent said this was a concern, while for people without a skin condition, these figures were lower at 28 per cent and 31 per cent respectively. 45 per cent of women with a condition and 40 per cent without are persuaded that their appearance is to blame for their bad luck in finding love.

Julie Van Onselen, independent dermatology nurse and chair of the SEQuaderma[TM] Skin Health Expert Group confirms: "It is important to understand that skin conditions of any severity have an impact on lives. The statistics tell us that people with skin conditions, whether they be mild, moderate or severe, have to learn to accept and manage their skin on a daily basis. When people find the right products and support this will help give them a sense of control and improve their quality of life.

"A skin condition can happen to anyone, at any time in their lives. For example, conditions like rosacea often don't present themselves until you are well into your 30s and 40s, and women are more likely to be affected than men. Support, self-help and a positive attitude from healthcare professionals and society are key."

Sadly, a quarter of respondents with skin conditions have to force themselves to be confident when they are having a bad skin day, with 50 per cent admitting that they wished they were less worried about the need to look good, while nearly 40 per cent claim that their self-esteem is largely linked to their appearance.

The survey was launched by SEQuadermaTM to coincide with the launch of the SEQuadermaTM range, which consists of five new products to address symptoms of common skin conditions including acne, rosacea, atopic and hand eczema, seborrhoeic dermatitis and ageing and thinning skin. The products are launched this month and are available exclusively from LloydsPharmacy during the launch period.

Notes to editors
  • It is estimated that around 54 per cent of the UK population experience a skin condition in any given twelve-month period[2].
About SEQuaderma™

  • SEQuaderma is a new active dermatology range from Pro Bono Bio plc, that offers effective solutions to help care for skin affected by a range of common skin conditions. These include symptoms of atopic and hand eczema, rosacea, acne, seborrhoeic dermatitis and ageing and thinning skin.
  • The secret to the success of SEQuaderma lies in the award-winning and patented active nano delivery system - Sequessome Technology®. The efficacy of the Sequessome Technology® has been proven in 6 clinical and cosmetic studies. The gel contains tiny nanospheres or vesicles that are able to squeeze through the skin and deliver key ingredients and pure water into the skin tissue without reducing the skin's protective function. This dermal delivery helps hydrate the skin and deliver key nutrients to supplement the skin and support the skin's natural recovery process.
  • For more information about SEQuaderma solutions and common skin conditions, please visit: http://www.sequaderma.com  The range costs between: £17.99 - £22.99 RRP
  • The SEQuaderma range is currently exclusively available in LloydsPharmacy, both online and in store until October, where it will then be available in other outlets. For more information about the products and the skin conditions they help, please visit: http://www.sequaderma.com
  1. The survey was conducted by 72pt, between 3rd July 2015 and 6th July 2015, of 2000 women across the UK aged between 18-65 years.  Of the 2000, over 500 had a skin condition - acne, rosacea, dermatitis, eczema, psoriasis - or had visible signs of ageing.
  2. Schofield et al., 2009, Skin Conditions in the UK: a Health Care Needs Assessment
For further media enquiries, case studies and images, please contact Louise Banks lbanks@saycomms.co.uk / +44-(0)208-971-6416 / +44-(0)7867-339-774, Jan Petherick jpetherick@saycomms.co.uk +44-(0)208-971-6413 / +44-(0)7801-988111 or Liz Shearing Green ESGreen@saycomms.co.uk

SOURCE SEQuaderma







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