Wednesday, April 4, 2018

COVERGIRL, Revlon, L'Oréal Paris and Others Win Best New Product Awards 2018

Best New Product Awards Announce The 2018 Winners As Voted By American Consumers

NEW YORK, April 4, 2018 /PRNewswire/ -- Leading independent market research firm BrandSpark International has just announced the winners of the 2018 Best New Product Awards (, the leading consumer-voted consumer product awards program in North America. The Best New Product Awards (BNPAs) cover four major consumer product categories: Food & Beverage, Beauty & Personal Care, Household and Kids. For 2018, brands competed with their best new products across 38 key categories in which innovation matters to consumers.

This year's 38 winning products are:

Best New Product Awards 2018: LIST OF WINNERS BY CATEGORY

BEAUTY & PERSONAL CARE Category Winning Product
Brow Cosmetic
Covergirl Easy Breezy Brow Micro-Fine Fill + Define Brow Pencil
Revlon Youth FX Fill + Blur Concealer
TRESemmé Keratin Smooth Colour Conditioner
Eye Liner
Burt's Bees Nourishing Eyeliner Pencil
Face Wipes
Burt's Bees Micellar Cleansing Towelettes
Facial Scrub/Exfoliator
L'Oréal Paris Pure-Sugar Purify & Unclog Face Scrub
Revlon Photoready Insta-Filter Foundation
Lip Balm
Revlon Kiss Exfoliating Balm
Lip Color
L'Oréal Paris Infallible Paints/Lip
L'Oréal Paris Voluminous X Fiber Mascara
TRESemmé Keratin Smooth Colour Shampoo
Crest 3D White Whitening Therapy Sensitivity Care Toothpaste

Click to see the other top winners.

Easy Breezy Brow Powder Kit | COVERGIRL

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