New Multimedia Marketing Communications Strategy for Titus Sardines in Nigeria
Mr. Mohammed Edderkaoui, Global Marketing Director of UNIMER Group SA of Morocco announcing the new marketing communications strategy for Titus. UNIMER Group SA Morocco Unveils New Marketing Communications Strategy for Titus Sardines for Nigeria and Pan-Africa Market. Titus Sardines brand has been in the Nigerian canned fish market for over 80 years now and the producers UNIMER Group SA of Morocco unveiled a new marketing strategy to maximize the popularity of the Titus brand in Nigeria. Sir Emma Bishop Okonkwo, OFR, Chairman of Ekulo Group. Chief and Mrs. Sylvester Obiakor, major distributors of Titus Sardines in Nigeria. The red carpet event presented by Mohammed Edderkaoui, Global Marketing Director of UNIMER Group SA held on Tuesday 27th of August, 2013 at Lagos Sheraton Hotel & Towers in Ikeja attracted Sir. Emma Bishop Okonkwo, OFR, Chairman of the Ekulo Group, Mr. Emeka Oramadike, Marketing Manager of Ekulo Group of Companies,, Chief Sylvester Obiakor and Mrs. Ob