Friday, April 17, 2015

David Yurman Partners With The Liya Kebede Foundation For Mother's Day 2015


NEW YORK, April 17, 2015 /PRNewswire/ -- Today, David Yurman, America's premier jewelry and timepiece designer, announces it will again partner with supermodel Liya Kebede and her charity, the Liya Kebede Foundation for Mother's Day. Last year's partnership helped thousands of women give birth in safe environments as well as contributed overall awareness for this cause. Beginning the weekend of April 17, and every weekend through May 10, the company will donate up to 5% of all retail and online sales to expand training for healthcare workers who provide life-saving care for mothers and babies in Ethiopia.

"Motherhood should be all about great love, hope and possibility. I am proud and grateful for this extraordinary partnership with David Yurman," said Liya Kebede, founder of the organization. "The donations will assist us with the goal of erasing the danger for and helping to save a community of mothers."

Photographed in New York City, Liya Kebede wore Cable Collectibles® charms including the initials of her two children and Infinity earrings, all in 18k gold with diamonds. This Mother's Day season, David Yurman will focus on elegant, meaningful pieces from iconic collections including Starburst, X Collection, Albion and Renaissance.

The Liya Kebede Foundation works alongside a committed network of global health organizations to achieve Millennium Development Goal 5, dramatically reducing the number of maternal and newborn deaths and ensuring that all women can access health care during pregnancy and childbirth. In Kebede's home country of Ethiopia - where 90% of women give birth at home unattended - the foundation is expanding education and upgrading health facilities to reach more women with quality maternity care.

Please visit http://www.davidyurman.com/products/gifts/for-her.html for additional details and a directory of all David Yurman retail locations nationwide.

About David Yurman Inc.
David Yurman was founded in New York in 1980, and quickly became known as America's leading fine jewelry and luxury timepiece designer for men, women, and children. The signature gold and silver designs; diamond, pearl, and gemstone jewelry; and Swiss-crafted timepieces are renowned for capturing the essence of relaxed American luxury. David Yurman collections are available at 32 retail locations throughout the United States, Canada, France and China, and at authorized fine jewelry and timepiece retailers worldwide.

For more information about David Yurman, visit davidyurman.com.

Follow us on: Twitter.com/davidyurman, Instagram.com/davidyurman, Pinterest.com/davidyurman, Youtube.com/davidyurman, Facebook.com/davidyurman, and https://plus.google.com/+davidyurman/posts.

About the Liya Kebede Foundation
Founded by supermodel and designer Liya Kebede in 2005, the Liya Kebede Foundation works to reduce maternal and newborn deaths by expanding health education and services.

For more information about the Liya Kebede Foundation, please visit lkfound.org or follow us at @lkfound on Facebook, Twitter, and Instagram.

For additional information please contact:
Selda Bensusan
David Yurman
646 264 7702
sbensusan@davidyurman.com

Enjoli Duval
David Yurman
646 264 7491
eduval@davidyurman.com

Melissa Janis
The Liya Kebede Foundation
917 720 0365
mjanis@lkfound.org

Photo - http://photos.prnewswire.com/prnh/20150417/199323

SOURCE David Yurman
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