Thursday, October 26, 2017

Long Live The Television!

Long Live The Television

Netflix members are discovering connected TVs in the era of contextual entertainment

SINGAPORE, Oct. 26, 2017 /PRNewswire/ -- In a world where all-episodes-at-once has quickly become ubiquitous, what else will consumers want out of their entertainment experience in the future? Netflix believes that while consumers access their favourite TV shows and films across a number of electronic devices in the age of streaming, the television still endures as the primary viewing device for consumers across Asia Pacific.

"As entertainment shifts online, consumers are discovering that they have more control over their viewing experiences than ever before. What they're looking for today is choice, quality and greater flexibility, and these demands are driving new trends that are shaping the future of entertainment," said Chris Jaffe, Vice President of Product Innovation, Netflix.

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